Everything is changing and this is having a major impact on how businesses need to operate in the era of the connected consumer.
If you are trying to figure out what’s going on and how you can best adapt, Brian Solis’s new book, The End of Business as Usual, is a great place to start.
Thanks to Brian’s early release on Twitter, I was able to purchase an advance copy and spent the weekend reading it. There is a lot of great advice in the book of how to take advantage of this changing landscape and several outstanding case studies of companies that are leading the way. The major point being that you will either learn to adapt or be left behind by those that do (to accentuate this point, make sure to check out Brian’s End of Business as Usual teaser video).
I put together a few of my favorite quotes from the book in a presentation to share. Enjoy the presentation and grab a copy of the book!