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Almost Time For Product Camp

August 6, 2010 By

Product Camp Austin is tomorrow and it is going to be a full house with 600 registrants.  I have been working on a session with Bertrand Hazard, VP of Product Marketing at Troux Technologies, on Product Marketing.  Here is the session outline:

How to be a Product Marketing Genius, Ninja, Guru, Rock Star, Wizard, [Insert Buzz Word Here] (Session #PE521)

There has never been a more rewarding, yet challenging time for Product Marketers to engage with customers. The social media world has opened a new land of opportunities to tell your story. The question however is where one should focus its efforts given limited time/resources to be the most effective? Led by two Product Marketing practitioners, this Town Hall discussion, will focus on the what’s working today and what to look for in the future. The presenters will give examples from the industry and their experience while highly encouraging audience participation.

We are planning for a lively discussion around product marketing and have some great examples to share plus a few surprises.  Hope to see you there!

Photo Credit:  Flickr

Filed Under: Product Camp, Product Marketing Tagged With: ,

August is A Great Time For Camp – The ProductCamp Challenge

July 11, 2010 By

ProductCamp Austin is back and is on a record breaking mission.  The audacious goal is over 500 participants at the August camp talking about product management, marketing, sales, and development.  Here is the ProductCamp pitch:

ProductCamp Austin is back, growing, and we need your help! For the 5th ProductCamp in Austin, to be held on August 7th at the AT&T Executive Education and Conference Center, we are planning on hosting the largest ever ProductCamp with over 500 participants.   What’s great about ProductCamp? ProductCamp is a unique opportunity to learn from, teach to, and network with professionals involved in the Product Management, Marketing, Sales, and Development process from the Austin area! This experience is conducive to excellent one-on-one dialogue that is informative for attendees, presenters and sponsors.  You will walk away more educated and better connected than you ever would have been electronically. You cannot replace face-to-face.  Register today!

Here is what Forrester is saying:
http://community.forrester.com/message/6534

ProductCamp Austin wiki, features links to a number of posts people have written about the event in the past.  These should provide you plenty of inspiration!

I will be going to camp in August, are you?  I am planning on presenting a session again and will be posting a draft agenda here.  Look forward to seeing you there.

BTW – no bug spray or tent required at this Camp.  Just bring your ideas and experiences to share.

Picture Credit:  Flickr

Filed Under: Product Camp Tagged With: ,

Product Camp Austin Winter 2009

April 19, 2009 By

Have been meaning to post this one from a while, my presentation from Product Camp Austin on Product Management.  The session was a lessons learned  discussion covering customer research, innovation, communications, positioning, politics, delivering results, and other good stuff to know.  The deck is mostly for talking points but there were notes taken during the session posted on the Product Camp wiki here.

Product Management – Why Is Everyone Mad At Me

View more presentations from jd2374.
Filed Under: Product Camp, Slideshare Presentation Tagged With: ,

Are You In the Top 5% Of The Twittersphere?

December 23, 2008 By

Did you know?

Only 5 percent of all Twitter users have more than 250 followers.

and

70% of Twitter users joined in 2008 (for more facts see  The State Of The Twittersphere (HubSpot Edition) )

I joined Twitter earlier this year during the first ProductCampAustin. The conference set up a Twitter account for everyone to follow during the event.  It was a great way to keep track of all the comments during the sessions and to keep in touch after it was over. From there, I was hooked.

So, if you are on Twitter, why did you join?

Filed Under: Marketing Resources Tagged With: , , ,